Retaining high-value users is a shared responsibility between game designers and marketers. Of course games must have entertainment value to sustain user interest, but can marketers also play a supporting role? At this time, how to grasp user information and insights is the key. Marketers can analyze user behavior and behavioral changes (such as daily […]
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Klaviyo: Email Marketing for Ecommerce
Information is power. In all areas and in all sectors. If we knew the lottery number, we would play it safe. This is nothing new. I(Example: during sporting events it is very common to see advertisements related to televisions or cars during the intervals. Something very related to the type of public that watches these […]
Challenges in measurement and analytics
And the story doesn’t end there. Continuing with the plot – as if we were talking about Aragorn, the successor of Isildccessor to Universal Analytics, appears in the realm of paid media measurement, thus becoming the absolute king in July 2023. Get ready for change! It’s time to adapt to GA4 and its new way of […]
Objectives and Strategies in B2B
Google Search continues to lead the way in Paid Media for another year, with 92.47% of the market share. The numbers speak for themselves,hey have discovered new products Hungary Mobile Number List or brands on YouTube any they have purchased a product after seeing it advertised on YouTube , according to official Google figures. If you haven’t […]
Importance of Hashtags
on Tik Tok Hashtags on Tik Tok are a key tool as they help users categorize and discover content on the platform. It is also important to note that Tik Tok has more than aking it one of the Peru Mobile Number List most popular social networks in the world. As a result, it has a very high […]
Machine learning algorithms can automatically
Machine learning algorithms can automatically Intelligent chip design Chip design has always been the most complex and time-consuming link in the semiconductor industry. The traditional design process relies heavily on manpower, and engineers need to spend a lot of time on tedious tasks, such as circuit layout, logic synthesis, etc. However, as the complexity of […]
What are the limitations of AI in 2024?
Woman using computer. Image generated with artificial intelligence. Now that all the frenzy of the big 2023 launches has passed, we can now better see the scope of these tools and understand what they do and don’t do. This is the most important point in understanding AI. Because of the aggressive marketing strategy of the […]
Get to know the most important marketing metric
Engagement is the metric that most brands work hard on. Everyone wants it and it is essential for the growth of any business on digital and social media. This factor is of great importance to all marketers and digital marketing strategists , especially because of the benefits it brings to brands when they achieve it. […]
Who they are, why they exist and how to avoid them
We all, absolutely EVERYONE, can suffer from comments from haters, those people who automatically become aggressive and hostile towards your content. Have you ever been a victim? Don’t worry, because creating content to try to please everyone is the beginning of failure. Sooner or later you will disappoint someone, and you must be prepared. Of […]
LinkedIn content ideas you need to know YES or YES
Do you want to start publishing valuable content on social media but don’t know which one? We have the answer: it’s time for you to develop content for LinkedIn. Yes, we know that many people underestimate this platform, either because they don’t understand how it works or because they don’t see the potential it has… […]
How to create a Facebook Ads campaign step by step?
Facebook is still the social network with the most users in the world, so if you don’t yet have Facebook Ads campaigns, you are missing out on a FUNDAMENTAL channel for your brand. And Facebook advertising is booming, and it’s no wonder, after all, almost all of the brands’ audience is present on this social […]
Anticipation and prediction of contact behavior directly in CRM
Some CRMs are already using AI to analyze customer data and make predictions about prospect behavior. For others, the implementation of AI is underway. One of the major benefits of integrating AI into your CRM is the speed of data analysis. For example, Salesforce has already Anticipation and prediction launched its AI-based virtual assistant called […]